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A business website must be hosted – that is, stored on a computer server where the files and database live, waiting to be accessed over the internet by potential customers. Web hosting is one of the most important components to a successful website, but there’s a lot of confusion about it. In this month’s podcast, we’ll explain what web hosting is, and why quality hosting matters.
A website is one of the most important marketing pieces a business can have, but often the one that is first to feel the effects of a tight budget. Today we’re going to discuss the costs involved in launching a quality website, and why it’s important to invest the right amount of time and money into it.
For those of us offering products for sale to a buying public—be it physical, tangible goods or digital offerings — selling online is an immediately attractive avenue to grow sales by expanding our sales reach to an ever-widening audience of potential customers. From the convenience of their couch, desk, or even on the go using a phone, the buying public has demonstrated a high degree of comfort and a defined level of expectation for how they will spend their money online.
