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Posts on Marketing Planning

  • Using our 2019 marketing calendar

    Prime Design Solutions is pleased to provide a marketing calendar template to assist you in planning your 2019 marketing. The calendar is an Excel download, and is completely customizable.

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  • Marketing an Inferior Product

    Sometimes marketing and advertising gets a bad rap — as though our entire industry has set out to deceive the buying public, willing to do anything to get consumers to part with their dollars. That, of course, is nonsense. The true goal of marketing is to present a message that defines what the product or service is, what differentiates it from others like it, and who might best be served by it. Promoting the newest, greatest product is both fun and easy—who doesn’t want to hear about the latest amazing whatever? But what if your challenge is to get attention for something on the lower end of the excitement scale? Today we’ll look at a few ways to promote a lesser product while still being able to look yourself in the mirror.

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Innovative Tomato

Looking for a fresh take on digital and video marketing?

Innovative Tomato

GET YOUR NEXT BIG IDEA TRANSFORMED INTO DIGITAL REALITY

Check out INNOVATIVE TOMATO, our sister company that specializes in digital advertising, mobile app development, and video & motion graphics.

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