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Chatbots, despite their futuristic name and sudden increase in popularity, have been around for quite some time. Granted, they weren’t always as advanced as they are today, but over the past few years have been implemented into customer service for a wide variety of businesses. Now, with advancements in machine learning for these bots, the possibilities are greater than ever before.
Pinterest isn’t about knowing everything. It is about fulfilling a creative itch that leads to the formation of personal goals — and reaching those goals. Pinterest gives users a way to connect with others who have similar interests. And unlike any other form of social media, people turn to Pinterest specifically to go shopping. This means Pinterest is highly useful for any business-to-consumer company selling things that are visually appealing.
For those of us offering products for sale to a buying public—be it physical, tangible goods or digital offerings — selling online is an immediately attractive avenue to grow sales by expanding our sales reach to an ever-widening audience of potential customers. From the convenience of their couch, desk, or even on the go using a phone, the buying public has demonstrated a high degree of comfort and a defined level of expectation for how they will spend their money online.
Check out INNOVATIVE TOMATO, our sister company that specializes in digital advertising, mobile app development, and video & motion graphics.