Marketing, Promotion and Advertising Articles

Using Facebook’s Business Suite
December 29, 2021
Recently Facebook changed its entire company name to “Meta,” a new, overarching brand that includes not only Facebook but also WhatsApp, Instagram, Oculus (a virtual reality platform), and Messenger. “Today we are seen as a social media company, but in our DNA we are a company that builds technology to connect people, and the metaverse is the next frontier just like social networking was when we got started,” Meta CEO Mark Zuckerberg said when the move was announced. It’s the latest change in a series of seemingly never-ending changes the social media giant has made.

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Video Brings Your Website to Life
August 11, 2021
Gone are the days of long, text-filled pages where potential customers are tasked with teaching themselves about the products and services a company offers. These days, many are in search of a short video that tells them the important parts:

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Eight ways to refresh your website
June 16, 2021
The best part about websites is that unlike print pieces, they’re easily edited and updated. But despite this wonderful feature, it can be all too easy for your website to become stagnant – which can be a problem not only aesthetically, but also in how your website functions. Here are 8 things to look at when you’re refreshing your website.

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Ten tips for working effectively with your marketing agency
April 13, 2021
Working with a marketing agency should ideally feel like you’re working with an extension of your team, rather than merely a vendor. Here are some tips on how you can get the most out of your relationship with a marketing agency.

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Using QR codes in marketing
March 4, 2021
First invented in the mid-90s, a Quick Response code is a square bar code that can link the physical world to a digital action when scanned by a mobile device. They debuted to much fanfare, but did not live up to their initial promise in the United States. You may have noticed that QR codes are making a comeback. In this month’s post, we’ll discuss a few of the reasons why this is, and how QR codes might work for you.

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Myths and facts about getting a new website
January 4, 2021
Is your website out of date and needing a design tweak or complete overhaul, or is your business new? Whether you’re replacing an old site or getting your first one, here are some myths and facts about getting that new website launched into cyberspace.

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Learning Center

Using Facebook’s Business Suite

Video Brings Your Website to Life

Eight ways to refresh your website

Ten tips for working effectively with your marketing agency

Using QR codes in marketing

Myths and facts about getting a new website

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