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Lee Initiatives

Lee Initiatives relied on Prime Design Solutions to create an identity for their Health & Wellness Endowment that accurately portrayed the foundation’s values of care and community.

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Highlights From Our Learning Center

Our regularly-updated Learning Center offers a wide range of articles relating to all aspects of marketing - from social media to graphic design, photography to planning. We invite you to explore this resource!

What the launch of Gutenberg in WordPress means for your website

WordPress 5.0, released in December of 2018, introduced a new content editor called Gutenberg. Gutenberg drastically revamps the traditional WYSIWYG editor, moving from text-only content to a click-and-drag editor based on content blocks.
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Making the Most of Groups and Pages in Facebook

Facebook is a world unto itself, and it continues to evolve. In the relatively recent past, Facebook has indicated that it would put more emphasis on Groups as opposed to Pages. In this article, we’ll go over Groups and Pages, and discuss how you can make the most of both.
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What web hosting is, and why quality hosting matters

A business website must be hosted – that is, stored on a computer server where the files and database live, waiting to be accessed over the internet by potential customers. Web hosting is one of the most important components to a successful website, but there’s a lot of confusion about it. In this month’s podcast, …
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The Benefits of Event Photography

Corporate events, fundraisers and other gatherings require a lot of planning, preparation and all-around work. With so many moving parts, it’s understandable that one often overlooked detail is acquiring a photographer to capture images of the happening as it unfolds. But the benefits of having this collection of photographs make it one of the …
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Ten Tips to Improve Your Facebook Page

Facebook is continually tweaking its algorithm to try and keep its users happy. Unfortunately, these changes seldom help those of us who use Facebook Pages to market our businesses. “I’m changing the goal I give our product teams from focusing on helping you find relevant content to helping you have more meaningful social interactions,” Mark …
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Marketing an Inferior Product

Sometimes marketing and advertising gets a bad rap — as though our entire industry has set out to deceive the buying public, willing to do anything to get consumers to part with their dollars. That, of course, is nonsense. The true goal of marketing is to present a message that defines what the product or …
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