With more than 3.6 billion email accounts in existence, smart advertisers make the most of email marketing.
Low distribution rates, wide market reach and targeted access to qualified consumers, and extremely low cost are just a few of the traits that make this an effective tool for reaching customers.
Opt-in email marketing can target your current customer base as well as potential customers, keeping them engaged with your company’s message. That way, you can make sure your customers and prospects are always informed of industry happenings, highlighted services or seasonal promotions.
Email newsletters help you stay in touch and drive visitors to your website (or e-commerce storefront) on a regular basis, letting them know what your company can do for them right now. The best thing about email marketing is its affordability — once your email template is set up, you can send an email newsletter anytime you wish, absolutely free of charge.
More consumers and decision-makers than ever read their email on their mobile phones. That’s why every email template we design is responsive — so it looks and reads great on mobile devices and tablets as well as desktop computers.
The staff at Prime Design Solutions will create a free account for you on an email delivery system, and design one or more templates to suit your company’s needs. We’ll help you upload your email distribution list — or if you don’t have a list, we’ll help you with strategies to build one. If it makes sense for you to segment your email distribution list into different interest groups or categories of customers, we’ll help with that too. We can also integrate your email newsletter opt-in form to your website and social media. Finally, we’ll train you to use the email system.
Then, when the time comes to send out a newsletter or announcement, all your staff needs to do is fill in the content areas, choose a mailing list to deliver your message to, and click “send”! You can add new people to your mailing list manually if they’ve given you permission — but for the most part, subscribers manage their own inclusion (opting in or out), thereby eliminating the need for your staff to manage the mailing list.